Small Business Web Design & Marketing Blog

Your Website, SEO, and Online Scams: What Every Business Owner Should Know

Having a website is an important step in growing your business, but simply having one isn't always enough. You also need to help customers find your website and protect your business from online scams. Understanding SEO and knowing how to recognize suspicious offers can help you build a stronger, safer online presence.

A Good Website Is Your Digital Front Door

Think about the front door of your business.

You want it to look inviting, give people a sense of what to expect, and make them feel comfortable walking in. Your website works much the same way—except your customers may be visiting it from their phone, computer, or tablet before they ever step through your physical door.

For many potential customers, your website is one of the first places they learn about your business.

Does Your Business Really Need a Website?

When someone hears about your business, one of the first things they may do is search for you online.

For many customers, a business without a website can leave unanswered questions.

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Is Your Website Showing Up When Customers Search?

Have you ever wondered why some businesses show up near the top of Google while others are much harder to find?

A big part of the answer is SEO — Search Engine Optimization.

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Need Help With Your Google Business Profile?

As a local business owner, your Google Business Profile stands out as a crucial asset for increasing your online visibility. It allows potential customers to discover your business when searching for local services, view your operating hours and contact details, read customer reviews, and access your website.

The great news is that Simple Web Pros provides complimentary assistance with your Google Business Profile.

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Why a Facebook Page is Not a Substitute for a Website

When it comes to promoting and representing your small business online, it's important to have a strong, professional presence. Many businesses today turn to social media platforms, like Facebook, to create that presence. However, using a Facebook page as your primary or only online presence can be a huge mistake.

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7 Signs You Need a New Website for Your Business

Web design might sometimes seem like an unnecessary expense for some small business owners. In fact, it's quite the opposite. User habits and Google search algorithms change regularly. You're missing out on valuable traffic (and potential customers) if you're not consistently modernizing your website.

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Why DIY Site Builders are Bad for Small Businesses

Do you need to build a website for your small business and are considering building one yourself? Unfortunately, many people think that it's something that they can build on their own. Only after making a low-quality website do they realize that they would have been better off leaving it to the professionals.

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8 Things Every Small Business Website Needs

If you run a small business, no matter what it is that you do, or where you’re located, you need a website. Small business websites are crucial for online visibility, branding, and driving sales, but only if you've got good web design.

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How To Respond to Online Reviews (Good and Bad)

93% of surveyed shoppers make buying decisions based on online reviews. That's a huge percentage! If you run a business, your reviews are vital to your success.

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Why Reputation Management and Online Reviews Are Important in Business

One recent report suggested that a company's reputation can account for more than 60% of its total value. As a result, your business might not be worth as much as it would be worth otherwise simply because of its reputation.

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7 Reasons Why Small Business Websites Are Vital

A website is a vital component to a small businesses’ success. However not an website will do. About one in five small business websites struggle to generate traffic to their website. Meanwhile, 57% of users won't recommend a company with a poor mobile web design. If your website doesn't offer a positive experience, you could lose potential customers.

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Website Traffic Stats Explained

There are over 5.07 billion daily Internet users in the world, so there's a large base of potential customers you can reach with your website. But before you can tap into that potential, you need to know whether your website is capable of attracting those visitors. Your website traffic stats are a good place to start.

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8 Marketing Mistakes Small Businesses Make

According to a recent survey, about half of all American small businesses lack a solid marketing plan. Not having a plan in place is one of the biggest marketing mistakes that any small business can make.

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How Often Should You Redesign Your Website?

A recent study found that 50% of consumers believe that website design is a fundamental factor in a business’s brand. Website design showcases your business’s style, attitude, and aesthetic.

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